Articles

The latest from UpClear

Articles

TPM Helps Determine the Trade Accrual

What is the Trade “Accrual?”  The generally accepted accounting principle (GAAP) of “periodicity”...
Articles

5 Things to Do When You Need TPM 

Getting Ready for TPM We’ve never heard a company say they would...
Articles

How to Calculate Promotion ROI

In Consumer Goods, a lot of money is spent on promotions. To...
Articles

How Vita Coco Uses BluePlanner TPM for  Direct Store Delivery 

Who knew Coconut Water could be this complex?  Vita Coco has grown...
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Requirements to Calculate ROI on Your Promotions

To see our latest thoughts on calculating ROI on your promotions, see...
data management & analytics
Articles

Data Management and Analytics in the New Normal

What to do when you can no longer “trust your gut”?  The...
Articles

IBP: Helping Sales Teams in S&OP 

Challenges Creating Sales Team’s Input to S&OP  Something we hear about consistently...
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Timing for TPM: Fast Setup for Quick Wins

Consumer goods companies adopt Trade Promotion Management (TPM) because they need better,...
Articles

The Trade Spending Tidal Wave & How Pros Ride it  

The money you spend on promotions -trade spending – is like the...
Articles

TPM in Southeast Asia: Understanding and Winning Across a Diverse Set of Markets

Retail Environments across the Asia-Pacific Region  The level of cultural and economic...
Articles

Retail Execution and How it Can Maximize Trade Promotion Management

A lot of work goes into getting a brand’s product onto a...
Articles

TPM & the Full Trade Spend Suite

What is TPM, TPO, IBP, and RGM?  Like any growing business, there...

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