Danone Germany Case Study on Post Event Analysis

One of UpClear’s longest standing clients is Danone. In this video, the German business unit discusses how UpClear’s BluePlanner platform supports their ability to conduct post-event analysis. This is a critical aspect of any RGM strategy, in which the performance of different promotions is evaluated and taken into consideration for business planning.

https://vimeo.com/485713633
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