Consumer Goods Technology, a long term partner of UpClear, is hosting their annual conference, Analytics Unite, on May 18-20, 2021. As part of the conference, UpClear will be facilitating the Revenue Growth Management Share Group, with a unique focus on Data & Analytics as it relates to the success of an RGM strategy for a consumer goods brand. We look forward to an engaging session on Wednesday, May 19th | 12:30 pm – 1:30 pm ET
You can use the below promo code to waive your registration fee for this year’s event.
To go directly to the registration site, click here
Incorporating Advanced Analytics & Machine Learning into an RGM Roadmap
Leveraging Advanced Analytics and Machine Learning is a well discussed topic in consumer goods. When developing an RGM Roadmap for the near future however, it is sometimes difficult, to clearly identify uses cases within Revenue Management & Trade Optimization.
In this Share Group, UpClear will present a framework to identify key RGM processes that can be supported by Advanced Analytics along with related data enablers and success factors that can be applied relatively quickly, and to an existing or developing strategy
Key challenges and case studies around Machine Learning-driven Trade Optimization will be discussed with a panel of experts and CPG representatives.
About Analytics Unite
Analytics Unite brings together the brightest minds from around the world sharing their unique analytics use cases and how they leverage next-gen insight throughout their organizations. Decision makers and tech leaders from retail, consumer goods and beyond will share their innovative analytics approach and the steps you can take to strategically align your analytics firepower to meet an unpredictable future.
Key Focus Areas will be in the following areas:
- Leverage next-gen data and analytics to reimagine their business
- Navigate the post-pandemic landscape for operations
- Identify your company’s unique value proposition to better connect with consumers
- Collaborate across internal functional silos