As a member of the demand planning department in a consumer goods company, one of the key responsibilities is to forecast sales volume accurately. BluePlanner helps streamline this process by providing a clear overview of bottom-up customer forecasts & historical sales data. It aids in organizing and analyzing promotions and produces reports for optimizing future forecasts.
Data analytics from BluePlanner can be used to identify specific products that are more in demand during a particular season, geographic location, or customer group. By analyzing this data, demand planners can adjust their forecasts to better match the target customers, thereby increasing the chances of a successful promotion, which ultimately leads to increased sales volume.
Additionally, BluePlanner can help demand planners collaborate with sales and marketing teams. The system’s automated workflows allow for smarter planning and decision-making, improving communication between departments and different levels of management. This is critical in ensuring that all parties are aware of upcoming promotions and anticipated volume forecasts.
Use Cases for Demand Planning
Features for Demand Planning
Separate, dedicated forecast interface and metric. Does not change bottom-up TPM forecast.
Integrated “Starting Point”
Integrated “Starting Point” and reference metrics
Spreadsheet-like copy, add and multiply functionality
Automatic spreading of high-level entries to lower levels of customer, product, and time dimensions
Automatic rollup of low-level entries to higher levels
Export to spreadsheet and/or schedule database extracts
Near real-time templated, operational reporting with personal report customization and saving
Specialized dashboard visualizations and reports