Consumer Goods Technology started the Consumer Goods Emerging Markets Forum to discuss new initiatives and thought processes for the consumer goods industry as it transitions to global expansion. The 2015 CGEM committee is comprised of individuals with real life experiences in these regions. UpClear is honored to be able to take part in this ground breaking initiative to support this fundamental shift.
“The consumer goods industry in North America has seen a significant transition to global expansion, including the emerging markets playing field. However, an international transition is not a simple task; companies cannot assume they will be able to replicate products and processes and be successful in new markets. Here, we have tapped into the extensive knowledge banks of industry experts to help us focus on the best practices needed for expansion in the most sustainable manner.”
To read the full discussion, visit Consumer Goods Technology.