UpClear Featured on Gartner’s 2015 Market Guide for Trade Promotion Management and Optimization

UpClear is proud to be featured on Gartner’s 2015 Market Guide for Trade Promotion Management and Optimization as a leading global Enterprise Software provider to the Consumer Packaged Goods (CPG / FMCG) industry.

The report notes the growing momentum and preference for cloud based solutions and highlights that the improved efficiency of business processes and the maturity of TPM solutions are well worth the initial investment.

UpClear is highlighted for its broad geographic footprint and modern pricing structure.

BluePlanner features a user experience that “sets the standard for many SaaS solutions that will follow.” Gartner also noted advanced capabilities recently added to BluePlanner, including TPO capabilities through our relationship with Management Science Associates (MSA). They emphasized the recently improved analytics for being “very strong in terms of how they present information and how insightful they are.”

Gartner describes BluePlanner as a solution that “looks much more expensive than what it is” and recommends to evaluate it when you need a global TPM system “without the corresponding price.”

Gartner’s 2015 Market Guide for Trade Promotion Management and Optimization can be found here.

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