Good Foods has selected UpClear’s BluePlanner Trade Promotion Management (TPM) to streamline trade spend management, enhance promotional planning, and improve financial visibility. BluePlanner is replacing another platform that was not meeting their needs. The refrigerated food brand, known for its dips, salsas, and guacamoles made with real ingredients, recently launched a five-year growth strategy and sought a TPM solution that could scale with its expanding business.
Good Foods recognized an opportunity to enhance its trade management processes and sought a more intuitive, end-to-end platform to support planning, accruals, and reporting. After exploring various options, BluePlanner TPM was selected for its user-friendly interface, powerful analytics, and seamless integration with their ERP systems, setting the stage for even greater efficiency and growth.
“We’re thrilled to team up with UpClear to enhance visibility and transparency in our trade investments. Our goal is to go beyond just managing budgets and discover new opportunities for growth and stronger customer relationships, powered by the data and insights Blue Planner provides”
Ariel Steffens
Directrice principale de la stratégie commerciale, Good Foods
« L’attention constante portée par UpClear au service client et à la valeur ajoutée de ses produits a été déterminante dans la décision de Good Foods de s’associer à UpClear. Nous avions déjà collaboré avec des membres de l’équipe de Good Foods par le passé. Nous sommes très heureux que leur expérience avec BluePlanner et UpClear au sein d’autres entreprises leur ait donné la confiance nécessaire pour savoir que nous étions, une fois de plus, le partenaire qu’il leur fallait. »
Brian Kolubinskyj
Directeur commercial, UpClear
UpClear provides software solutions that help Consumer Goods brands improve gross-to-net revenue management. Sales, Operations, Finance, and Accounting from companies in different stages of growth use UpClear’s BluePlanner integrated platform for planning collaboration, visibility, automation, and intelligence. Capabilities for annual operating planning, account planning, and execution help them manage promotions, use trade spending effectively, and understand their business more comprehensively. This helps them succeed in a rapidly changing business landscape.
Nous sommes là pour vous aider.
[email protected]
