UpClear supports the Kilian Jornet Foundation (KJF). This is part of our 1% for the Planet commitment to contribute 1% of our revenue to environmentally focused causes. RUNNING MINDS is a KJF initiative based on community running that combines the passion for running and the love for nature, with the curiosity of science and sustainability topics. The event celebrates International Mountain Day. In 2024 the event was held in eight different locations around the world.
During the 2024 event in New York City, Thierry Soudee, Ferdinand Airauld and energy expert Nicole Pavia explored sustainability through the lens of two major contributors to greenhouse gas emissions: buildings and waste. Unlike many U.S. cities, NYC’s emissions aren’t dominated by the transportation sector thanks to its public transit system. Instead, buildings account for two-thirds of NYC’s emissions, with many relying on outdated heating and cooling systems. Laws like Local Law 97 aim to reduce energy use in larger buildings, but everyday residents can also contribute by sealing windows, upgrading appliances, and conserving energy. On the waste side, NYC’s goal of achieving Zero Waste by 2030 highlights initiatives like curbside composting, recycling programs, and community traditions like Mulchfest, where holiday trees are turned into mulch for parks.
The Kilian Jornet Foundation is a non-profit organization whose goal is the preservation of mountain environments. The Foundation acts as an open and inclusive platform to facilitate and gather ideas, resources and strategic collaborations. We aim to raise social awareness, invest in research and establish partnerships by implementing multidisciplinary innovative projects, which aim to protect and preserve mountain environments.
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