UpClear has been awarded five “Best-in-Class” category distinctions by the Promotion Optimization Institute (POI) in their 2024 Consumer Goods Enterprise Planning & Retail Execution (EPx) Vendor Panorama:
POI is an organization that connects manufacturers, retailers, solution providers, and industry leaders to enhance enterprise planning and the promotion and distribution of consumer goods. They present insights and guidance for professionals in sales, marketing, and merchandising in the consumer goods sector. The distinctions are detailed below.
This category evaluates the TPx user experience (UX) for how it drives engagement and adoption with users, increases total business visibility and reduces administrative burden for the enterprise planner.
This category assesses how the solution facilitates cross-functional company engagement to leverage insights across business units. It measures how holistic enterprise planning capabilities are with a desired outcome being increased buy-in from internal partners.
The solutions are evaluated on how well they are designed to enable effective decision-making and timely action by helping users quickly understand insights and trigger the most appropriate initiatives. They look at how the systems deliver the user experience by integrating ergonomic and graphical elements within a cohesive interface.
This category evaluates how the solution utilizes templatized processes or streamlined capabilities and configuration providing simplicity and quicker implementations for companies that fall into POI’s definition of Tier 2 and Tier 3 and Tier 1 companies in international geographies.
This category assesses how well the solution delivers RGM capabilities specifically designed for quicker implementation with companies that fall into POI’s definition of Tier 2 and 3 and Tier 1 international geographies.
If you would like access to the full POI 2024 Consumer Goods Enterprise Planning & Retail Execution Vendor Panorama, please visit the POI website, poinstitute.com
UpClear desarrolla software que utilizan las marcas de bienes de consumo para mejorar la gestión de las ventas y los gastos comerciales. Su plataforma BluePlanner es una solución integrada que facilita la gestión de promociones comerciales, la optimización de promociones comerciales, la planificación empresarial integrada y la gestión del crecimiento de los ingresos.
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