Client Stories Turning Complexity into Control: Tata UK’s Deduction Management Success Story August 15th, 2025 Background Tata Consumer Products UK Limited is a £239 million consumer goods busine... Read More
Articles Annual Operating Planning in CPG: A Guide to Building Stronger, More Strategic Trade Promotion Plans August 11th, 2025 By Ken Accardi Introduction For Consumer Packaged Goods (CPG) companies, the Annual ... Read More
Articles Choosing the Right Trade Promotion Management Partner — Why It Pays to Look Beyond Your Existing IT Landscape July 20th, 2025 Helping CPG Companies Make Informed, Strategic Technology Decisions By Ken Accardi Execut... Read More