Trade Promotion Optimization augments TPM with additional intelligence, simulations and advanced reporting capabilities to support the promotion effectiveness mission of CG manufacturers.
Key Processes Supported
Post Event Analysis & Volume Decomposition
Customer/Account Level Optimization
Event Level Optimization
Features
Post Event Analysis
Simulation
Benefits
More effective and profitable promotions
Avoid time, effort, and cost attributable to homegrown tool construction and maintenance
Eliminate risk of accidental corruption or deletion
Consistency that enables comparisons across products and customers
Objective information that helps you make good decisions
Articles
Invoice accuracy: What happens when customers don’t get the price they expect?
December 4th, 2024
Off invoice allowances are one of a couple of methods consumer goods m...
