RGM

Revenue Growth Management

Revenue Growth Management facilitates advanced analysis by providing deeper insight into margin opportunities and pricing conduct for own brands and competitors in order to make strategic decisions that drive results.
revenue growth management

Key Processes Supported

  • Pack Price
  • Brand Ladders
  • Brand Ladders
  • Margin Pool Modelling
  • Trade Terms

Features

Customer data integration

POS & distributor data integration

Predictive modelling

Category analyses

Price increase modelling

Promotion analysis

Margin pool analyses

Benefits

  • Built off existing BluePlanner TPM customer sales and spending data
  • Learn how category revenue and profit is structured across customers and competitors
  • Insight into competitor performance, positioning, and strategy
  • Ensure clarity of your pack price architecture across customers
  • Understand margin pool; know the distribution of profit
  • Understand how price increase are likely to affect your business

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Bringing Clarity at Every Stage of the Journey

TPM

Trade Promotion Managment

Supports annual planning, execution, and analysis of accounts.
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TPO

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Augment TPM with added intelligence, simulations and reporting capabilities.
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IBP

Integrated Business Planning

Provides capabilities to support annual operating plan definition.
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RGM

Revenue Growth Management

Facilitates advanced analysis by providing deeper insight into margin opportunities.
Learn About RGM

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