Client Stories

Perfetti Van Melle – Global Rollout Case Study

In the following video UpClear presents with leadership from client Perfetti van Melle on the rollout of a TPM platform across multiple markets, specifically BluePlanner.

Key points that are addressed are as follows:
Global Trade Spend Challenges
Global Solutions: Using the global template of PVM
Outcomes: The PVM Template to Date
Next Steps for the Global Rollout

More Resources

Turning Complexity into Control: Tata UK’s Deduction Management Success Story 

Background  Tata Consumer Products UK Limited is a £239 million consumer goods busine...

Annual Operating Planning in CPG: A Guide to Building Stronger, More Strategic Trade Promotion Plans 

By Ken Accardi Introduction  For Consumer Packaged Goods (CPG) companies, the Annual ...

Choosing the Right Trade Promotion Management Partner — Why It Pays to Look Beyond Your Existing IT Landscape 

Helping CPG Companies Make Informed, Strategic Technology Decisions  By Ken Accardi Execut...

Unlock growth with clarity and confidence with BluePlanner by UpClear

We're here to help.
[email protected]

UpClear Logo
UpClear © 2025
Privacy Policy
web design nyc