Best Practices for In-Year Promotion Management
By Ken Accardi Executive Summary Three quarters through the year, you’re in the mids...
In the following video UpClear presents with leadership from client Perfetti van Melle on the rollout of a TPM platform across multiple markets, specifically BluePlanner.
Key points that are addressed are as follows:
Global Trade Spend Challenges
Global Solutions: Using the global template of PVM
Outcomes: The PVM Template to Date
Next Steps for the Global Rollout
