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RGM

Revenue Growth Management

Deep-dive pricing, promotion and margin levers to empower strategic decisions that drive profitable growth 

Key Processes Supported

  • Promotion Strategy
  • Trade Terms
  • Pack Price Architecture
  • Analysis
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How Consumer Goods Brands Use BluePlanner RGM

Unlock Hidden Margin Opportunities and Outperform the Competition

Use Cases

Analyze Business Across Customers/Products​

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Develop Strategy

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Benefits

  • Built off existing BluePlanner TPM customer sales and spending data
  • Learn how category revenue and profit is structured across customers and competitors
  • Insight into competitor performance, positioning, and strategy
  • Ensure clarity of your pack price architecture across customers
  • Understand margin pool; know the distribution of profit
  • Understand how price increase are likely to affect your business
  • Events

Route-to-Market Summit

  • Oct. 8, 2026
  • Los Angeles
Sales Forecasting in Evolving Routes-to-Market. Thursday, October 8th Los Angeles, CA For ...
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  • Events

Elevate New York- May 2026

  • May. 7, 2026
  • New York, NY
Annual Client Conference Thursday, May 7th New York City For UpClear Clients Join us in Ne...
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  • Events

RGM Summit- Autumn

  • Nov. 12, 2026
  • London
Revenue Growth Management Forum for Mid-Market FMCG. Thursday, 12th November London For Re...
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  • Events

RGM Summit- Spring

  • May. 7, 2026
  • London
Revenue Growth Management Forum for Mid-Market FMCG. Thursday, 7th May London For Represen...
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  • Events

CPG Data Summit ’26

  • May. 14, 2026
  • New York, NY
The Data Management Forum for Mid-Market CPG. Thursday, May 14 New York City For Represent...
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  • Events

Deduction Summit ’26

  • Feb. 26, 2026
  • Dallas, TX
The Deduction Management Forum for Mid-Market CPG. Thursday, Feb 26 Dallas, TX For Represe...
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  • Articles

New Capabilities in BluePlanner!

  • November 25th, 2025
We’re hard at work to bring new features to the best SaaS Gross-to-Net RGM platform ...
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  • Articles

You Don’t Have TPM? Discussing Resistance to a Critical Business System in CPG

  • November 24th, 2025
Executive Summary  CPG/FMCG companies face mounting pressure to manage trade spe...
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Bringing Clarity at Every Stage of the Journey

TPM

Trade Promotion Managment

Supports annual planning, execution, and analysis of accounts.
Learn About TPM
TPO

Trade Promotion Optimization

Augment TPM with added intelligence, simulations and reporting capabilities.
Learn About TPO
IBP

Integrated Business Planning

Provides capabilities to support annual operating plan definition.
Learn About IBP
RGM

Revenue Growth Management

Facilitates advanced analysis by providing deeper insight into margin opportunities.
Learn About RGM

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