Promotions: Are They Worth the Price?
You probably know how expensive promotions are for Fast Moving Consumer Good brands (a ...
We are shocked and angered by the invasion of and attacks on the nation of Ukraine. This peaceful country has been devastated by the indiscriminate killing of people-mostly civilians- that are mothers & fathers, sisters & brothers…friends. Their cities, their homes, are being systematically destroyed for reasons we cannot comprehend.
In addition to the human cost of this aggression, there is also disruption to countless businesses, large and small. If you are like us, you have connections to companies in Ukraine with hard-working men and women serving customers and supporting their families. We pray for the safety of our technology partners and friends in Dnipro, Kharkiv, and Lviv.
We are donating to Razom, a non-government organization coordinating emergency response efforts.
#StandWithUkraine
You probably know how expensive promotions are for Fast Moving Consumer Good brands (a ...
Introduction Trade promotions represent a significant investment for consumer goo...
Kodiak Cakes, maker of whole grain and protein-packed breakfast foods and snacks, has s...