Client Stories Back to Nature Partners with UpClear for TPM September 23rd, 2024 Back to Nature Foods has selected UpClear’s BluePlanner Trade Promotion Management (TPM) f... Read More
Articles Glossary: “Clearing Up” CPG Jargon Don’t get confused when it comes to terms and phrases related to CPG Revenue Managem... Read More
Articles An In-Depth Look at TPO Maximiz/sing Trade Promotion Effectiveness Introduction Trade Promotion Optimiz... Read More
Articles Promotions: Are They Worth the Price? You probably know how expensive promotions are for Fast Moving Consumer Good brands (a dol... Read More
Articles The Strategic Importance of Trade Promotion Management & the Role of TPO and RGM to Enhance Capabilities Introduction Trade promotions represent a significant investment for consumer goods ... Read More
Client Stories Kodiak Switches to BluePlanner Trade Promotion Management (TPM) July 21st, 2024 Kodiak Cakes, maker of whole grain and protein-packed breakfast foods and snacks, has sele... Read More
News UpClear Expands Go To Market Team to Support Growth BluePlanner was taken to the market 15 years ago. Over this time, the majority of o... Read More
Client Stories Vytalogy Live on BluePlanner TPM March 19th, 2024 Vytalogy Wellness, a modern wellness company formed by merging the brands Natrol and Jarro... Read More
Events Past Event/ CPG Deduction Summit, Austin 2025 We had a blast in Austin discussing strategies to optimize the process of managing deducti... Read More
Client Stories iHealth is Live on BluePlanner TPM February 26th, 2024 iHealth, maker of Culturelle, AZO, Estroven, and other health and wellness brands, has com... Read More
Client Stories Nichols Plc. Picks UpClear for Trade Promotion Management February 21st, 2024 Nichols Plc, maker of Vimto brand beverages in the United Kingdom, has chosen UpClear Blue... Read More
Client Stories Musco Family Olive Company Picks BluePlanner TPM February 13th, 2024 Musco Family Olive Company is an 80-year-old third generation family-owned company that is... Read More