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Hey, Sweets & Snacks!

Want to reach the next level in promotion, deduction, and trade spend management?

UpClear makes the tested & trusted gross-to-net revenue management platform BluePlanner. No matter where you're starting from, BluePlanner has everything you need for the climb ahead.

We've Been Around the Block

This isn't our first rodeo - we've been regulars at Sweets & Snacks since UpClear was founded in 2007, a few years after launching the BluePlanner solution in 2004. In that time, we've also partnered with some of the top brands in the industry.

And our clients don't just choose BluePlanner for the flashy features - they stay for the long haul. The average tenure of a BluePlanner client is 8 years.
See Who Uses BluePlanner

Who are you?

There are many perspectives from which to look at BluePlanner capabilities.  Choose below to learn more about each category.

By Growth Stage

Pick your stage of growth to learn how BluePlanner works for brands of different sizes.
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By Function

Pick your function to see how different teams use BluePlanner.
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By Route to Market

Pick your route(s) to market and learn why BluePlanner works for consumer goods brands.
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By Region

Pick your region to learn why BluePlanner works in your region.
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Powering a clear vision at

See BluePlanner in action

Meet the UpClear team at Sweets & Snacks

Ken Accardi

SALES DIRECTOR
Based in Los Angeles, Ken is responsible for UpClear's Sales in North America. Ken brings over 25 years of experience in the CPG space, specializing in Sales, Trade Management, Category Management, Sales Strategy, and business process optimization.

Ken has experience in-house for leading manufacturers, partners and vendors such as Bayer Consumer Healthcare, Johnson & Johnson, Clarkston Consulting and Kantar Xtel. Ken has spent the last decade working with dozens of Consumer Goods manufacturers in solution discovery, delivery, and support for TPM, TPO, and RGM capabilities.

Brian Kolubinskyj

SALES DIRECTOR
Brian is a Sales Director based in Charlotte, NC. He has over a decade of practitioner experience from time at Snyders-Lance/Campbell Snacks in Account/Team Management, Category Management, Trade Marketing, and Sales Strategy.

He also has an extensive background working with Consumer Goods manufacturers in solution discovery, delivery, and support for TPM, TPO, and RGM capabilities.

Damask Schantz

MARKETING DEMAND GEN SR MANAGER
Damask is Senior Manager of Marketing at UpClear, a SaaS solution purpose-built for CPG brands to streamline and optimize trade promotion management. UpClear helps commercial teams drive smarter investment decisions and improve ROI across the full trade planning cycle.

At Sweets & Snacks, Damask is focused on driving brand awareness and connecting with trade marketing leaders across the CPG industry.
Learn More About Our Team

Why UpClear?

Established in 2008, UpClear is privately owned & profitable.  We have diverse, long-term clients. We continually make significant investments in resources that enable us to innovate and grow in a sustainable way.

Since the very beginning, we've had 20/20 vision for our business: SaaS Gross-to-Net Revenue Management capabilities specifically for Consumer Goods brands. We have a clear roadmap that will continue to add capabilities to foster collaboration, automate work, and help our customers make sound decisions.

Our platform- BluePlanner- has been in constant development since 2008. It supports thousands of use cases influenced by our clients and supported by our teams around the world. Our staff is made up of professionals with extensive CPG brand, consulting, and tech experience.

Our Client Success, Solutions, Integration, & Engineering teams stand ready to address challenges or deploy new capabilities. We keep your data secure with robust permission and access control capabilities and processes, verified by our ISAE 3402/SOC 1 certification. BluePlanner is hosted by Microsoft Azure, further augmenting client data security.
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And you don't have to take our word for it!

It’s a night-and-day difference trying to do everything in Excel versus using an integrated system with built-in controls.
Blue Planner has simplified the account planning process and deduction process through a solution that is very user friendly and functional... I have used other spending trade spending tools and no other compares to the ease of use and strength of BluePlanner.
We're thrilled to team up with UpClear to enhance visibility and transparency in our trade investments. Our goal is to go beyond just managing budgets and discover new opportunities for growth and stronger customer relationships, powered by the data and insights Blue Planner provides.
[Working with UpClear] has been really great...we know a lot more about how we are spending our money and we're able to make better decisions now.
We were a young company and we needed something to evolve with us. We knew we were going to change over the next few years... what drew us to BluePlanner is that it was fairly simple and it was flexible... we had line of sight to say this can grow along side of us as we become more mature as a company.
Promotion planning is intuitive.  You enter your deals and volume and it automatically rolls up the financials.
We have to have structure to manage our business and BluePlanner give us this.  We can see what is happening, answer questions faster, and have better alignment with our field teams.
I have full line-of-sight.  I see sales, I see trade, and I don't have to wait for spreadsheets to be updated.  I click run and see the data.
Half of the battle is having the data to analyze my business and make decisions.  I can open the system and get to P&Ls, promotions, and pricing.  Its all in one place.
I like how easily I can get a customer P&L... accruals in the system has totally changed our process...for the better!
We send our (Demand Planning) forecast to BluePlanner so sales can see it.  We also get the forecast sales keeps.  We've had data from sales before, but now there is more detail and we get it when we need it by running a report.

Featured Resources

  • Articles

CPG Deduction Summit Dallas Roundup

  • March 5th, 2026
Read More
  • Events

CPG Data Summit ’26

  • May. 13, 2026
  • New York, NY
Read More
  • Events

RGM Summit- Spring

  • May. 7, 2026
  • London
Read More

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