Hey, Expo West!

Want to reach the next level in promotion, deduction, and trade spend managment?

UpClear makes the tested & trusted gross-to-net revenue management platform BluePlanner. No matter where you're starting from, BluePlanner has everything you need for the climb ahead.

Every Stage of Growth Brings a New Mountain to Climb

One of the best parts of Expo West is seeing CPG brands at every stage of growth. Walking the floor, you can see everything from brand-new product launches to billion-dollar brands making their international debuts. And every once in a while, you'll have a front-row seat to a breakout success, when you see the previous year's newcomer now anchoring entire aisles.

But as many quickly discover, moving up that ladder also brings new challenges. For emerging brands, success is measured by winning distribution, getting on-shelf and proving that shoppers will buy again.

But managing what's next-- deductions, trade spend, forecast gaps, margin pressure-- is a whole new challenge, and what got you here won't get you there. Check out this piece from our Director of Marketing Kurt Kaiser to learn how UpClear helps brands get to the next level with a TPM solution that grows with you.

Who are you?

There are many perspectives from which to look at BluePlanner capabilities.  Choose below to learn more about each category.

By Growth Stage

Pick your stage of growth to learn how BluePlanner works for brands of different sizes.

By Function

Pick your function to see how different teams use BluePlanner.

By Route to Market

Pick your route(s) to market and learn why BluePlanner works for consumer goods brands.

By Region

Pick your region to learn why BluePlanner works in your region.

Powering a clear vision at

See BluePlanner in action

Meet the UpClear team at Expo West

Ken Accardi

SALES DIRECTOR
Based in Los Angeles, Ken is responsible for UpClear's Sales in North America. Ken brings over 25 years of experience in the CPG space, specializing in Sales, Trade Management, Category Management, Sales Strategy, and business process optimization.

Ken has experience in-house for leading manufacturers, partners and vendors such as Bayer Consumer Healthcare, Johnson & Johnson, Clarkston Consulting and Kantar Xtel. Ken has spent the last decade working with dozens of Consumer Goods manufacturers in solution discovery, delivery, and support for TPM, TPO, and RGM capabilities.

Damask Schantz

MARKETING DEMAND GEN SR MANAGER
Damask is Senior Manager of Marketing at UpClear, a SaaS solution purpose-built for CPG brands to streamline and optimize trade promotion management. UpClear helps commercial teams drive smarter investment decisions and improve ROI across the full trade planning cycle.

At Expo West, Damask is focused on driving brand awareness and connecting with trade marketing leaders across the CPG industry.

In honor of Expo West Climate Day

UpClear is a proud partner of 1% for the Planet. Check out some of our partners working toward a more sustainable future.

Why UpClear?

Established in 2008, UpClear is privately owned & profitable.  We have diverse, long-term clients. We continually make significant investments in resources that enable us to innovate and grow in a sustainable way.

Since the very beginning, we've had 20/20 vision for our business: SaaS Gross-to-Net Revenue Management capabilities specifically for Consumer Goods brands. We have a clear roadmap that will continue to add capabilities to foster collaboration, automate work, and help our customers make sound decisions.

Our platform- BluePlanner- has been in constant development since 2008. It supports thousands of use cases influenced by our clients and supported by our teams around the world. Our staff is made up of professionals with extensive CPG brand, consulting, and tech experience.

Our Client Success, Solutions, Integration, & Engineering teams stand ready to address challenges or deploy new capabilities. We keep your data secure with robust permission and access control capabilities and processes, verified by our ISAE 3402/SOC 1 certification. BluePlanner is hosted by Microsoft Azure, further augmenting client data security.

And you don't have to take our word for it!

Blue Planner’s smart matching has cut the admin time required to match promotions in half.
Tom Pook
Senior National Account Manager​
We're using Blue Planner not just for certain channels of the business, we're using it across every channel. There isn't a customer that isn't in Blue Planner, which is great because it gives us massive visibility.
Lizzy Walker
Finance Transformation Head
Using Blue Planner, the team is now empowered with standardized workflows and same data set necessary, which at the end improves data consolidation for data-based decision making for commercial teams.
Putu Ayu Mas Amanda Pratiwi
Trade Marketing Manager
We needed a software provider that not only is a subject matter expert in FMCG Trade Promotional Management, but one that had the flexibility to meet the changing needs of our business. UpClear with the Blue Platform is certainly one of those businesses.
Craig Bosworth
Commercial Operations Director​
[The UpClear CSMs] They have been so supportive every step of the way! I also think that the system is very user friendly and provides a great service.
Hayden Stefanovicz
Trade Promotion Analyst
Reliability and support are the most important things for us, and Blue Planner has delivered on those fronts.
Aleks Bojic
Finance Business Partner
Blue Planner continues to be integral in measuring the performance of promotional initiatives at The Mentholatum Company. The support team at UpClear has been great to work with and usually can help us with answering any questions and understanding our business needs.
Nick Bartolotta
Business Analyst

Featured Resources

CPG Deduction Summit Dallas Roundup

CPG Data Summit ’26

  • May. 13, 2026
  • New York, NY

RGM Summit- Spring

  • May. 7, 2026
  • London
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