In this stage of growth, your brand(s) are nationally or internationally known. Another significant business transformation tends to take place: focus shifts from sales targets and spending budgets to customer profitability, a concept often referred to as Revenue Growth Management. Other factors at “Established” brands include:
And, challenges never fully go away, they just evolve.
For these needs BluePlanner brings big capabilities and services
UpClear delivers on nuanced requirements, sophisticated integration and security needs, and provide advanced infrastructure options. And the BluePlanner difference is that this is all on a single, global platform.
*Don’t get too attached to this figure… company dynamics and needs vary due to many factors
Provides capabilities to support annual operating plan definition.
Facilitates advanced analysis by providing deeper insight into margin opportunities.
Supports annual planning, execution, and analysis of accounts.
Augment TPM with added intelligence, simulations and reporting capabilities.
Integration of customers, products, prices, shipments, and deductions from ERP via uploads, SFTP, or Integration Platform
Integration of point of sale data from syndicated data providers and retailers and/or distributor data via uploads, SFTP, or Integration Platform
Specialized post event analysis dashboards/reports. Centralized access to actual promotion results.